Associate Director of Communications (The Office of Undergraduate Admissions)
Johns Hopkins University
Baltimore, Maryland
| Date Posted | March 09, 2026 |
|---|---|
| Industry | Academia |
| Specialty | Not Specified |
| Job Status | Not Specified |
| Salary | $62,900 - $110,100 Annually (Commensurate w/exp.) |
Description:
Affiliated Office Address
Baltimore, MD, United States
Requisition ID
120542
Date Created
March 02, 2026
Job Family
Communications, Marketing & Events
Job Subfamily
Communications & Mktg
Job Function
Communications and Marketing
Exempt Status
Exempt
Shift Type
Full Time
Schedule
Mon - Fri / 8:30am - 05:00pm
Worksite
01-MD:Homewood Campus
Work Modality
Hybrid: On-site 60-89% of hours worked (Ex: 3-4 out of 5 days/week)
We are seeking an Associate Director of Marketing & Communications who will play a key role in the Office of Undergraduate Admissions to drive the planning, execution, and improvement of integrated communications campaigns in support of enrollment goals. A member of the office’s management team, the Associate will set the strategic direction for and execution of admissions communication campaigns, lead the development of messaging for public presentations, and work collaboratively with admissions team members to execute the highest-quality work while upholding the Johns Hopkins brand. They will oversee three communications team members and contribute to the areas of researching, conceptualizing, producing, publishing, and measuring the effectiveness of communications strategies and plans.
Specific Duties & Responsibilities
- Set strategic direction and drive the planning, execution, and improvement of integrated multichannel communications campaigns, driving students and their influencers (parents, counselors) through the admissions funnel from prospect to applicant to matriculant. Channels include, but are not limited to, email and SMS, website, digital and social media, presentations, print publications, and external college search platforms.
- Oversee the implementation of the annual communications calendar.
- Manage and oversee the professional development of three content marketing-focused team members.
- Lead development of public messaging, including admissions staff training and rollout of virtual, on- and off-campus recruitment presentations and scripts.
- Serve as an expert on the Johns Hopkins brand and ensure content aligns with the Undergraduate Admissions identity platform guidelines.
- Oversee admissions web content strategy and updates to ensure all information is accessible, relevant, and accurate; recommend and make changes to content for clarity and impact.
- Monitor and update information based on the admissions cycle, including changes to deadlines, academic offerings, and scholarship opportunities.
- Serve as communications liaison with other University departments to enhance and support communications efforts across the University.
- Work closely with agency and vendor partners on projects and contracts that support communications goals.
- Manage internal and agency project timelines and align all stakeholders on project goals and outputs, gathering and consolidating feedback.
- Provide final approval on all print and digital publications, email, and social media copy.
- Oversee marketing and communications portion of admissions decision release process, coordinating with operations, evaluation, and selection, and IT teams.
- Report to leadership on marketing and communications campaign metrics to ensure desired impact, consistency of messaging, and effectiveness.
- Proactively communicate needs and risks to senior leadership.
- Perform other related duties as assigned.
Special Knowledge, Skills, or Abilities
- Comprehensive understanding of multichannel marketing and integrated communications campaigns to optimize reach, engagement, and attainment of recruitment goals.
- Ability to forecast, plan, and deliver timely and quality communications to prospective students, parents, high school counselors, and internal and external stakeholders.
- Experience with campaign performance analysis and reporting, and ability to use data to inform decision-making and recommendations.
- Knowledge of brand management and identity platforms.
- An eye for detail and copywriting, and design sense to produce high-quality materials for both print and online.
- Experience developing and training staff on public messaging and presentation delivery.
- Creativity and the ability to provide creative direction to others.
- Excellent skills in organization, communication, and data presentation with competence in oral and written English.
- Strong organizational, project management, and problem-solving skills.
- Excellent supervisory, staff development, and leadership skills.
- Ability to establish and maintain effective and harmonious work relations with students, faculty, staff, University officials, and the general public.
- Familiarity with content management systems and digital publishing workflows, especially WordPress, Slate, and Sprout Social.
Minimum Qualifications
- Bachelor’s Degree in a related field.
- Four years of related experience.
- Additional education may substitute for required experience, and additional related experience may substitute for required education beyond a high school diploma/graduation equivalent, to the extent permitted by the JHU equivalency formula.
Preferred Qualifications
- Experience in a marketing or communications role in a higher education setting is preferred.
Classified Title: Communications Associate
Job Posting Title (Working Title): Associate Director of Communications (The Office of Undergraduate Admissions)
Role/Level/Range: ATP/04/PD
Starting Salary Range: $62,900 - $110,100 Annually (Commensurate w/exp.)
Employee group: Full Time
Schedule: Mon - Fri / 8:30am - 05:00pm
FLSA Status: Exempt
Location: Hybrid/Homewood Campus
Department name: Undergraduate Admissions
Personnel area: University Student Services
Total Rewards
The referenced base salary range represents the low and high end of Johns Hopkins University’s salary range for this position. Not all candidates will be eligible for the upper end of the salary range. Exact salary will ultimately depend on multiple factors, which may include the successful candidate's geographic location, skills, work experience, market conditions, education/training and other qualifications. Johns Hopkins offers a total rewards package that supports our employees' health, life, career and retirement. More information can be found here: https://hr.jhu.edu/benefits-worklife/.
Education and Experience Equivalency
Please refer to the job description above to see which forms of equivalency are permitted for this position. If permitted, equivalencies will follow these guidelines: JHU Equivalency Formula: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.
Applicants Completing Studies
Applicants who do not meet the posted requirements but are completing their final academic semester/quarter will be considered eligible for employment and may be asked to provide additional information confirming their academic completion date.
Background Checks
The successful candidate(s) for this position will be subject to a pre-employment background check. Johns Hopkins is committed to hiring individuals with a justice-involved background, consistent with applicable policies and current practice. A prior criminal history does not automatically preclude candidates from employment at Johns Hopkins University. In accordance with applicable law, the university will review, on an individual basis, the date of a candidate's conviction, the nature of the conviction and how the conviction relates to an essential job-related qualification or function.
Diversity and Inclusion
The Johns Hopkins University values diversity, equity and inclusion and advances these through our key strategic framework, the JHU Roadmap on Diversity and Inclusion.
Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
EEO is the Law
https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf
Accommodation Information
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the Talent Acquisition Office at jhurecruitment@jhu.edu" target="_blank" title="jhurecruitment@jhu.edu" style="cursor: pointer; color: rgb(20, 109, 166); font-size: 16px; -webkit-font-smoothing: antialiased !important;">jhurecruitment@jhu.edu. For TTY users, call via Maryland Relay or dial 711. For more information about workplace accommodations or accessibility at Johns Hopkins University, please visit: https://accessibility.jhu.edu/.
Vaccine Requirements
Johns Hopkins University requires all faculty, staff, and students to receive the seasonal flu vaccine. Exceptions to the flu vaccine requirements may be provided to individuals for religious beliefs or medical reasons. Requests for an exception must be submitted to the JHU vaccination registry.
The following additional provisions may apply, depending upon campus. Your recruiter will advise accordingly.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
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