Social Media Manager, Video

Date Posted	January 26, 2026
Industry	Digital Media
Specialty	Other
Required Education	Bachelor's Degree
Remote / Telecommute	Hybrid
Job Status	Full-time
Salary	117,000 - 177,000

Description:

The Organization

At USAFacts, we believe facts deserve to be heard. We are on a mission to provide a comprehensive and unbiased look at our country by the numbers. Democracy thrives on serious, reasoned, and informed debate. And we’re here for it.

Founded and funded by Steve Ballmer, former CEO of Microsoft, USAFacts answers questions around government spending and outcomes. While these are basic questions, finding the answers is hard. But it’s also pretty exciting. We pull together data from thousands of jurisdictions to normalize, contextualize, and visualize these metrics so the data is approachable and understandable.

Every day, we learn something about our country, how to make complex data understandable, and how to make the American people interested in the numbers. We’re a collaborative group and are always learning from each other, too. The team is mission driven, with no political agenda nor commercial incentive; we do this work purely as a public service.

Oh, and to top it off? USAFacts was named to Fast Company’s List of the World’s Most Innovative Companies for 2024! Learn more about us at usafacts.org and linkedin.com/company/usafacts.

We’d love for you to bring your talents and your curiosity to come make a difference!

The Opportunity

The Social Media Manager, Video is responsible for leading and executing USAFacts’ social media strategy across all major platforms, with a primary focus on short-form video content including TikTok, Instagram Reels, and YouTube Shorts. This role plays a pivotal part in expanding USAFacts’ reach, driving audience engagement, and translating complex government data into compelling, accessible, and nonpartisan social storytelling for broad public audiences—particularly emerging digital communities.

The Social Media Manager, Video will own the social content calendar, create and publish video content, identify trending opportunities, and manage community engagement. This role collaborates closely with Marketing, Product, Design, and Research teams to ensure content is accurate, high-quality, and aligned with USAFacts’ mission to make government data understandable and trusted.

Key Priorities & Responsibilities

Social Strategy & Leadership

·        Lead USAFacts’ social media strategy across TikTok, Instagram, YouTube, and emerging platforms, with a focus on short-form video growth.

·        Develop platform-specific goals, success metrics, and performance dashboards to guide decision-making.

Content Creation & Production

·        Create, script, film, edit, and publish short-form video content optimized for each platform; is comfortable being both behind and in front of the camera

·        Maintain the social content calendar, balancing planned content with rapid-response, trend-aligned opportunities.

·        Capture content in the field as needed, including events, interviews, or timely moments relevant to civic data.

Trend Analysis & Insights

·        Monitor trends, audio, formats, and cultural moments to identify content opportunities aligned with the mission.

·        Use analytics tools and platform insights to evaluate performance and refine content strategy.

Community Engagement & Brand Voice

·        Engage with followers by responding to comments, fostering constructive conversation, and building an active community.

·        Maintain a trustworthy, approachable, and nonpartisan brand voice across platforms.

Cross-Functional Collaboration

·        Partner with Marketing, Design, Research, and Product teams to ensure content accuracy, alignment, and consistency.

·        Support broader campaigns by creating platform-native content that extends and elevates USAFacts’ storytelling.

·        Work with agency partners to ensure there is a social video strategy and content plan for all video projects

·        Engage with subject matter experts on-camera and behind the scenes with fluency in data conversations and story telling

Innovation & Continuous Improvement

·        Stay current on emerging platforms, tools, best practices, and content innovations to ensure USAFacts remains competitive and relevant.

·        Experiment with new formats and creative techniques to continually expand reach and impact.

Qualifications

Education

·        Bachelor’s degree in a relevant field such as communications, journalism, digital media, political science, marketing, or related.

Experience

·        5–7 years of experience in social media, digital content creation, or video production roles.

·        Demonstrated success creating and growing short-form video content on TikTok, Reels, or YouTube Shorts.

·        Experience tracking and interpreting social analytics to guide strategy and optimize content.

·        Proven experience managing social communities and engaging audiences across platforms.

Skills

·        Strong video production skills, including scripting, filming, and editing (e.g., CapCut, Premiere, Final Cut).

·        Deep understanding of social platform mechanics, trends, and best practices.

·        Ability to translate complex data into engaging, accessible social storytelling.

·        Excellent project management and organizational skills, with the ability to operate in a fast-paced environment.

·        Strong sensitivity to bias and partisanship; demonstrated ability to produce neutral, fact-based content.

·        Clear and compelling written and verbal communication skills.

Preferred Education, Experience, Skills:

Education

·        Additional coursework or training in digital media, video production, public policy, or data storytelling.

Experience

·        Experience in mission-driven organizations (nonprofit, civic tech, government, research, or journalism).

·        Experience working on-camera or hosting short-form content.

·        Experience collaborating with or managing influencer partnerships.

Skills

·        Familiarity with data visualization, motion graphics, or animation.

·        Comfort with social listening and advanced analytics tools.

·        Understanding of search optimization for video platforms.

Nonpartisan Commitment

USAFacts is a nonpartisan, not-for-profit organization dedicated to making government data accessible and understandable as a free public service. Consistent with our Political Activity Policy, and to preserve the trust and neutrality essential to our mission, all employees must refrain from political activity that could compromise our impartiality. This includes making political donations, volunteering for or publicly supporting political candidates, parties, or campaigns. Additionally, employees are expected to avoid expressing partisan views on public platforms where they are identifiable as affiliated with USAFacts. This policy helps ensure our work – and our organization – remains trusted, fact-based, and free from political influence. 

Compensation & Benefits

Compensation

The starting cash compensation range for the Social Media Manager, Video role in Bellevue includes an annual base salary hiring range of $117,000 to $146,600, plus a 10% annual performance bonus target opportunity.

The annual base salary maximum for the role is $. We aim to hire new employees within the hiring range to allow future compensation growth. Individual pay increases are assessed annually based on multiple factors such as demonstrated skill in the role and context, progress and performance against goals, and increased experience.

Featured Benefits & Perks

•          Medical, dental, and vision insurance with employee and dependent premiums entirely paid for by Ballmer Group
•      3 weeks of paid vacation annually
•      11 paid holidays, plus paid days off for the weekdays between Christmas and New Year
•      80 hours of paid sick leave annually
•      401(k) with 6% employer contribution
•          2:1 Ballmer Family Giving Match for charitable contributions, and $50 donation per volunteer hour
•      Professional development reimbursement up to $2,000 per year
•      Employer-paid life insurance of 3x salary to $1,000,000
•      Fertility and family building benefits, including back-up childcare reimbursement   
•      Healthcare and Dependent Care Flexible Spending Account (FSA) options
•      Parking or transportation (Orca card) up to $250 monthly
•      Cash stipend of $300/month (for cell phone, wellness expenses, etc.)
•      Identity theft protection

Location & Hybrid Work

The position is based in Bellevue, WA.

Our organization practices intentional hybrid work. All USAFacts employees are expected to work full days, whether on-site or working from home. Tuesdays, Wednesdays, and Thursdays are in-office days, including overlapping core hours of 10:00 am to 3:00 pm to concentrate availability of all employees in the office simultaneously for collaboration, working sessions, and quick response. Mondays and Fridays are typically flexible work-from-home or office workdays.

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USAFacts, a Ballmer organization, is an equal-opportunity employer and is dedicated to building an inclusive workforce where diversity is valued. Individuals seeking employment at Ballmer Enterprises are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. 

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