Senior Manager, Digital Engagement and Audience Retention

Center for American Progress

Washington, District of Columbia

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Date Posted June 03, 2021
Industry Nonprofit
Specialty Not Specified
Job Status Not Specified
Salary This position has a starting salary of $62,000.
Website https://www.americanprogress.org/about/jobs/500178/senior-manager-digital-engagement-audience-retention/

Description:

Summary

American Progress seeks a highly motivated Senior Manager of Digital Engagement and Audience Retention to effectively engage strategic audiences, including policymakers, advocates, experts, and more, to support distribution, marketing, and fundraising in advancing the organization’s mission.

The Senior Manager serves as chief subject matter expert on email marketing strategy and execution and will work ongoing with counterparts who offer expertise in social media, audience acquisition, digital fundraising, data strategy, and more. As part of the larger Digital Strategy team, this position will collaborate extensively with diverse communications, editorial, strategy, and policy teams to continually improve audience retention across digital channels including websites, email, and social media and contribute to digital strategy efforts across silos.

The ideal Senior Manager would offer a combination of creative, technology, and marketing experience along with proven success leading projects within policy change organizations. Likewise, candidates for this position should value the comradery that comes with being a part of a progressively minded and socially conscious organization such as American Progress.

American Progress is an independent, nonpartisan policy institute that is dedicated to improving the lives of all Americans through bold, progressive ideas as well as strong leadership and concerted action. The organization’s aim is to change not just the conversation but also the country. The Digital Strategy team at American Progress is responsible for developing and operationalizing strategies to reach and engage the organization’s target audiences through digital channels such as web, social media, and online marketing. The team works closely with an extensive roster of highly respected resident thought leaders, policy professionals, and various functional groups in the organization in order to formulate and implement effective digital content strategies to connect with our audiences.

Responsibilities:

Requirements and qualifications:

American Progress offers full and competitive benefits packages. Candidates from diverse backgrounds are strongly encouraged to apply. This position is part of a bargaining unit represented by IFPTE Local 70 and has a starting salary of $62,000.