Senior Marketing Director

Sinclair Networks, Santa Monica, California

Date Posted January 03, 2021
Industry TV Jobs
Specialty Not Specified
Job Status Not Specified
Salary Not Specified

Description:

We are looking for an experienced media executive who will lead all marketing and customer acquisition strategies for STIRR, a new national streaming service, and our emerging broadcast networks Comet, CHARGE! and TBD.

As the head of the department including creative services, this skilled Marketing strategist will develop the overall marketing campaigns of the group to grow both audiences and revenue for our emerging media brands. Responsibilities include media planning and success metrics for digital and in-app store, on-air promotions, public relations and creative campaigns. The successful executive will build internal relationships with our local broadcast TV station and Regional Sports Network teams for cross promotion on television and work with key external partners to maximize the use of digital marketing opportunities for app downloads and audience acquisition.

As a key member of the leadership team, this media savvy, highly motivated and focused leader has direct experience in streaming and other new TV distribution platforms as well as an understanding of more traditional TV platforms. They must possess excellent interpersonal, leadership and work-flow management skills in order to effectively interact with other key departments as well as a diverse group of stakeholders on a regular basis. The candidate will be a self-starter who thrives in a data-driven, fast-paced, collaborative, results-driven and process-oriented environment.

Job Responsibilities

Requirements:

About the National Networks and Platforms Group: Responsible for the business management and operations of Sinclair's national broadcast TV networks Comet, Charge! and TBD as well as STIRR, the company's new direct to consumer streaming service.

About Sinclair Broadcast Group:  Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team! The life blood of our organization is our people.

We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
 

 

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