Brand Marketing

Adweek, New York, New York

Date PostedMarch 12, 2019
IndustryMagazines / Publishing
SpecialtyOther
Job StatusFull-time
SalaryNegotiable
Websitehttp://www.adweek.com
Description:

Job summary: Adweek, the marketing industry's leading publication, is seeking a staff writer on its coveted brand marketing beat. This vital position covers the trends, brands and innovative executives defining today's business world. As a central figure in the Adweek newsroom, the brand marketing reporter will contribute to both the highly respected Adweek print magazine and Adweek.com, visited by more than 8 million readers a month.

This position is based in Adweek's headquarters in New York City.

Primary responsibilities:

  • Covering breaking news on Adweek.com and writing frequently for Adweek magazine
  • Collaborating closely with the other members of the agency and brand coverage team, along with the team editor and staffers from across the newsroom
  • Covering major marketing events both in New York City and around the world
  • Appearing on Adweek's podcasts and representing the publication via appearances on other news programs
  • Noting and analyzing trends that are shaping the brand marketing world
  • Building a strong network of brand, agency and vendor sources
  • Planning and occasionally appearing in original news videos, whether live or pre-recorded
  • Occasionally participating as a planner, participant and moderator at Adweek-hosted events
  • Helping develop new products and initiatives to maintain Adweek's role as an industry leader in innovative journalism

Requirements:

  • Minimum 2-5 years of writing and reporting on marketing, advertising or related fields
  • A Bachelor's degree in journalism or a related field
  • Strong understanding of the brand marketing world
  • Proficient in AP style, grammar and narrative storytelling

To apply, please attach your resume, cover letter and a minimum of three strong, applicable articles previously published under your byline.

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